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Biotherm x co:lab

Client
Biotherm
Type
Training event
Venue
co:lab, Kungsgatan 18, Stockholm
Group workout on mats in front of Biotherm branding at co:lab, Stockholm
Trainer in Biotherm sports top in front of a Biolyte cream visual
Guests trying Biotherm products at a product bar with oversized bottles

We had the pleasure of creating an action-packed training event for Biotherm at our own event venue, co:lab, at Kungsgatan 18 in Stockholm.

Across one full day, we welcomed three different audiences and took them on an exciting customer journey. High energy, great vibes, influencers and lots of training — just the way we like it at Brandworks.

Participants lining up at the “01 Warm up” station
co:lab corridor with lime-green floor graphics leading to the training rooms
Biotherm Skin Fitness Club wall with trainers and participants
Biotherm Electrolyte product display
Participants at the Biotherm locker area
Healthy snacks served at the Biotherm event
Biotherm-branded entrance of co:lab at Kungsgatan 18, Stockholm
co:lab training floor with kettlebells before the event
Instructor leading a high-energy session under lime-green light
Next caseAbsolut Tabasco Launch →

Biotherm x CoLAB


We had the pleasure of creating an action-packed training event at our own event venue at Kungsgatan 18, Stockholm
Across one full day, we welcomed three different audiences and took them on an exciting customer journey. High energy, great vibes, influencers and lots of training — just the way we like it at Brandworks.

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Absolut Tabasco Launch